design carte blanche
audemars piguet contemporary
art projects book, 2019
audemars piguet delved into the realm of contemporary art, seeking dialogues with creative fields beyond haute horology. by collaborating with artists to create original artworks, they aim is to gain fresh perspectives on our current practices and find inspiration for ongoing innovation.
this 84-page book serves as a compendium of the works created during their journey in the art world. the contents reflect the range and passion of their engagement with art, as well as the inspiration they have derived from it. this book is the third in the art project series.
the cover design has a distinct contemporary and minimalist style, featuring a large off-center poetic image from the tomas saraceno exhibition at art basel miami, with the title overlaid in white hot-stamping that adds a touch of freshness and brightness. the approach was to design all the text in bronze color to make it stand out.
courtesy of audemars piguet